We supported STRIZZI in Burghausen from the very beginning – from the digital presence to the design of the restaurant. The aim was to create a consistent overall appearance that would arouse curiosity even during the conversion phase and make the STRIZZI brand clearly tangible.
As part of our social media support, we accompanied the launch and development of the Facebook and Instagram channels. Behind-the-scenes insights during the conversion phase and campaigns such as a voting for the “Wall of Fame” increased the interaction rate, boosted organic visibility and ensured steady follower growth. From editorial plan and texts to graphics and community management – everything from a single source.
At the same time, we were responsible for the interior design and furnishings: a rustic inn was transformed into a modern restaurant with the charm of an old building in Burghausen’s old town. A dark color concept with colorful accents, a mix of classy, industrial and modern styles as well as striking details – a ceiling mirror above the bar, a liquor shelf behind it, motorcycles and skateboards on display – characterize the unmistakable look. Expressive illustrations in the corporate design are the common thread running through all print and online advertising material.
The appearance was rounded off by a website with an integrated take-away store: clean screen design with STRIZZI illustrations, food and drinks menu as a custom post type as well as functions for event bookings, table reservations and ordering to take home.